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COMMUNICATIONS & MARKETING

Need help managing your website or social media feed? Your mailouts and newsletters? I can write and manage your content, take care of your communications planning and strategy, create eye-catching visual assets, maintain your website, help with search engine optimisation or take care of your mailing list and your customer relations.  

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With expereince as a communications manager for non-profits, and as the marketing lead on arts festivals, I can deliver one-off jobs, short-term projects, work on a retainer to keep things ticking over, or deliver a full comms and marketing service suited to your needs.

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Copywriting and Content Writing

  • I've written award-winning copy for national tourist boards and bespoke travel agencies, crafted copy for advertising campaigns and customer magazines, and thousands of page of content for websites of every variety.

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Website Management

  • Manage, maintain and update website copy and imagery.

  • Ensure SEO (search engine optimisation) best practice is used to increase web traffic.

  • Plan and oversee website rebuilds or redesign.


Social Media

  • Produce planned social media posts, stories and reels including all visuals and copy.

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Email Marketing

  • Lead on the planning, writing and release of promotional campaigns and newsletters to engage audiences and drive sales and awareness.

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Press Releases

  • Create and deliver press releases and other communications such as articles and listicles for external communications.

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Graphic Design & Branding

  • Create printed and digital visual communications for your brand from social media posts and short videos to adverts and annual reports.

  • Brief, liaise with and oversee freelance graphic designers, photographers, videographers and illustrators creating brand assets.

  • Ensure consistent brand identity and style across all mediums.

 

Photography

  • Need headshots? New images for your website? Or need to find stock images to suit your needs? I can help plan, shoot, or source whatever elements you need. 

Etain O'Carroll

© 2025 by Etain O'Carroll  | etainocarroll@gmail.com

© Copyright
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